4 Tips for Encouraging and Leveraging Online Reviews A business can benefit immensely from online reviews. Search engines see reviews as fresh content. They also use them to create trust and authority. Google does not want the first search results to be for a company...
Using SEO in the Medical World Back in the old days, people had to go to the doctor’s office in order to get a diagnosis. However, with the evolution of the internet came the evolution of medicine. Of course, you still need to go to a doctor or hospital to be treated...
Build a Brand and Attract Local Customers With Wi-Fi Marketing Wi-Fi marketing is a convenient way for a small business to get a few more customers through the door on autopilot. Businesses can accomplish this by: • Providing free mobile hotspots • Providing easy...
Why Local Businesses Need Social Media Local business owners may not think about marketing technology or statistics too often. Small business owners stay busy serving customers, but marketing tech combined with social media can actually help reach more customers and...
Have You Thought About the Importance of Text Message Marketing? Text message marketing provides a simple and unobtrusive way to reach out to potential customers. In recent years, text messaging has become very popular in people’s personal lives as well as digital...
Meta Descriptions: Optimizing Search Engine Results & Social Media What is a meta description, and how does it impact a search engine results page (SERP)? For a business or website owner, answering this two-part question can mean the difference between web...
