Marketing Technology Statistics & Local Businesses

Why Local Businesses Need Social Media Local business owners may not think about marketing technology or statistics too often. Small business owners stay busy serving customers, but marketing tech combined with social media can actually help reach more customers and...

The ABSOLUTE NECESSITY of Marketing Software for Local Businesses

How Marketing Software Can Grow Local Businesses A small business relies on effective marketing to stay competitive with larger businesses. Internet marketing continues to change, and many business owners spend too much time trying to catch up with the latest trends....

How to Monitor and Improve Meta Descriptions

Meta Descriptions: Optimizing Search Engine Results & Social Media What is a meta description, and how does it impact a search engine results page (SERP)? For a business or website owner, answering this two-part question can mean the difference between web...

The Ultimate Guide to Speeding Up Your Website

Content Delivery Networks and Optimizing Website Speed Within the ecosystem of the internet, Content Delivery Networks (CDN) play a vital role in delivering web content. They are strategically located in geographical locations worldwide, and they serve as a link...

Clean Up or Throw Away: Should I Update or Delete Old Content?

Should You Delete or Update Old Blog Posts? Ranking well in search results is vital to boosting traffic and attracting new customers. Outdated content might still be getting traffic, but if the content is irrelevant or obsolete, then the bounce rate is going to...